Pure Storage 101: Adaptive Data Reduction

Flash is the revolutionizing force in the storage market, providing next-generation storage platforms a level of performance previously unobtainable and more ideal to support the data access requirements of today and for the foreseeable...

Introducing the Pure Storage 101 Technical Series

There’s never been a better time to be in the storage industry than right now. The unprecedented level of innovation and introduction of new storage platforms indicate a seismic change is on the horizon...

What’s the Total Addressable Market for All-Flash Arrays?

VMware Partner Exchange 2014 has come to a close. Has there ever been a more exciting time to be in the storage industry? The market is overflowing with innovation to tackle the struggles inherent...

Understanding Thin Provisioning: Does it Reduce Storage Capacity?

I’d like to continue the discussion on storage savings technologies. In my recent post on Dedupe and Compression I attempted to clarify the differences in the data reduction capabilities between each technology and demonstrate...

Data Deduplication and Compression Means Double Savings

In many ways data deduplication and compression are a lot like salt and pepper. Both of these seasonings enhance the taste of food, each has a distinct flavor and is used in varying quantities...

Seven IT Predictions for 2014

2013 has been a fantastic year. New releases, technologies, mergers, start-ups, etc have made the past twelve months a very dynamic year in the IT industry. As we here at Pure Storage begin to...

Grab a Big Storage Negotiation Kit from Pure Storage. Free Swag!

2013 is winding down which means many of you are working to flush your budget. For this in the midst of negotiating a year-end deal with a Big Storage (B.S.) vendor, Pure Storage would...

All Flash Arrays: Market Clarity and Acceleration

There was quite a stir with the 800 pound gorilla entering the all-flash array market. This was a significant event as EMC, the disk storage market share leader, endorsed the potential of all-flash arrays...

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